It’s true, there are a ton of folks out there in America’s wild woods and swamps that can blast off more ammunition rounds than a movie theatre’s popcorn machine can blow up corn kernels, but there’s a thing or two that redneck hunting enthusiasts around the world don’t have on the bearded Duck Commander boys from West Monroe, Louisiana… This multi-millionaire family start-up stars in the most-watched cable show in television history. Yep, that’s right, Jack. Think of this bearded bunch of hunting junkies as a band of Southern dwarves who’ve turned-in their chisels for shotguns. And they’re not only pulling in a ton of loot, they’re pulling off a series of hilarious hijinks that have the whole world QOL’ing (meaning “quacking out loud,” of course…).
The openly fun-loving and secretly hard-working men of Duck Dynasty, backed by the remaining humorously relatable Robertson family women and children, have made a gradual and inspiringly surprising uphill climb to stardom, both on-screen and off, thanks to some good ol’ fashioned American ingenuity and determination. Setting the Duck Commander company and family history aside, and specifically concerning ourselves with the A&E television show itself, Duck Dynasty has crafted for itself a glimmering camouflaged crown that’s completely unique unto itself. It’s an honor television shows receive when they earn the highest reality-show ratings seen to date. The fourth season alone is capturing well over 11.8 million viewers (that’s up 37% from the third seasons premiere episode, mind you) and the most zealously hardcore fan-base a TV show has experienced in quite some time. The TV show is a big duck in a not-so-small pond, so to speak, but it’s still making sizable waves in the social media discussion pool, an increasingly powerful method of popularity development for entertainment media. And not only this, fans are gluttonously devouring every little Duck Dynasty merchandise-egg they can find.
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